By Robert Bound
PREFACE
Rock stars are now essentially CEOs of their own small (and big businesses). Learn how to harness patrons, sponsorship and the digital revolution, and you could soon be selling out, without selling out.
Pro Tip 04 Bernie Cho
President of DFSB Kollective entertainment agency South Korea
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iPhone apps are an artist’s new A&R ally. Internet radio services, such as Spotify, are available as apps and reward artists with a new “Pay2Play” business. Apps such as Shazam make music discovery easy. And for artists wishing to connect directly with fans, app development costs are dropping because it’s hot."
Featured Commentator : DFSB Kollective (Bernie Cho)